Box Office Weekend

Per BoxOfficeMojo:

WLWTitle (click to view)StudioWeekend Gross% ChangeTheater Count / ChangeAverageTotal GrossBudget*Week #1 N The Expendables LGF $35,030,000–3,270 — $10,713 $35,030,000–1 2 N Eat Pray Love Sony $23,700,000–3,082 — $7,690 $23,700,000 $60 1 3 1 The Other Guys Sony $18,000,000 -49.4% 3,651 — $4,930 $70,543,000 $100 2 4 2 Inception WB $11,370,000 -38.6% 3,120 -298 $3,644 $248,554,000 $160 5 5 N Scott Pilgrim vs. the World Uni. $10,525,000–2,818 — $3,735 $10,525,000 $60 1 6 6 Despicable Me Uni. $6,767,000 -27.1% 2,923 -490 $2,315 $221,993,000 $69 6 7 3 Step Up 3-D BV $6,626,000 -58.1% 2,439 +4 $2,717 $29,565,000 $30 2 8 4 Salt Sony $6,350,000 -41.8% 2,834 -483 $2,241 $103,569,000 $110 4 9 5 Dinner for Schmucks P/DW $6,316,000 -39.1% 3,046 +42 $2,074 $58,816,000 $69 3 10 7 Cats & Dogs: The Revenge of Kitty Galore WB $4,075,000 -41.0% 2,728 -977 $1,494 $35,104,000 $85 3 11 9 Toy Story 3 BV $2,165,000 -30.6% 1,219 -495 $1,776 $400,767,000 $200 9 12 8 Charlie St. Cloud Uni. $2,083,000 -55.7% 2,083 -642 $1,000 $28,728,000 $44 3

Thoughts:

* In the battle between guys (Expendable), gals (Eat Pray Love), and young adults (Scott Pilgrim), it’s the latter that failed to show this weekend. Despite all the hype. And buzz. A $3,735 per screen average? Ouch. $10M opening weekend with a $60M budget? Double ouch. Movie will have to do exceedingly well internationally and in ancillaries to break even.

* 2 of the 3 biggest hits on the list are movies based on original ideas — Despicable Me, which has a huge ROI, and Inception, which could possibly hit $300M. The other big hit is Toy Story 3 which becomes the 11th movie ever to pass the $400M mark (domestic). 

* The Cats & Dogs sequel is a flop joining several other under-performing sequels this summer.

* $69M budget for Dinner for Schmucks? Much of that has to be for talent, right? 

Any of you who saw The Expendables, Eat Pray Love, and Scott Pilgrim vs. the World, please weigh in with your thoughts.

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